Salesforce (CRM) announced Monday it has signed an agreement to acquire m3ter, a metering and rating platform built for consumption-based billing. The deal will add high-volume mediation, metering, and rating capabilities to Agentforce Revenue Management.
CRM opened at $182.72 on Tuesday, down 1.6% on the day, sitting closer to its 52-week low of $163.52 than its high of $276.80.
Salesforce, Inc., CRM
m3ter’s platform works in near real-time at enterprise scale. It lets customers ingest product usage data, configure billing scenarios, and automate monetization data flows across CRM, ERP, and quote-to-cash systems.
Financial terms were not disclosed. The deal is expected to close in Q2 of Salesforce’s fiscal year 2027, subject to customary closing conditions.
The acquisition comes shortly after a solid earnings print. Salesforce reported EPS of $3.88 for Q1, beating the $3.13 consensus estimate by $0.75. Revenue came in at $11.13 billion, up 13.3% year-over-year, slightly ahead of the $11.05 billion estimate.
The company’s FY2027 guidance sits at $14.06–$14.12 EPS, with Q2 2027 guidance of $3.25–$3.27 EPS.
Salesforce also has a $25 billion share buyback plan in place, authorized in March, covering up to 14.1% of outstanding stock. A quarterly dividend of $0.44 per share is set for July 2, with a record date of June 11.
Two directors, Laura Alber and David Blair Kirk, each purchased roughly $500,000 worth of stock in March at prices around $194.58–$194.62 per share.
Institutional ownership stands at 80.43% of CRM stock. Norges Bank opened a new position worth approximately $3.18 billion in Q4. Capital World Investors increased its stake by 159% in Q3, now holding 17.3 million shares worth $4.1 billion. Capital International Investors raised its position by 13.3% in Q4 to 22.7 million shares.
Marks Group Wealth Management added 11,897 shares in Q4, a 31.9% increase, bringing its total holding to 49,177 shares valued at roughly $13 million.
Analyst price targets vary widely. JPMorgan holds an “overweight” rating with a $320 target. BMO Capital Markets rates it “outperform” with a $215 target. Royal Bank of Canada cut its target to $210 with a “sector perform.” The consensus sits at “Moderate Buy” with an average target of $260.85.
The stock’s 50-day moving average is $181.25, and its 200-day moving average is $208.35, with a market cap of $149.64 billion and a P/E ratio of 21.15.
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